Wealthy parents have recently started hiring super nannies to take care of more than the children.
They’re hiring nannies for themselves.
Having the ability to teach a second language or custom make children’s clothes just doesn’t cut it anymore in New York City’s elite circles. These nannies are now being asked to give mani-pedis, do blow-outs, and do massages for the parents of the house.
Limor Weinstein, owner of nanny-consulting business LW Wellness in Manhattan, revealed that one Upper West Side family even asked for a yoga-certified nanny because “they wanted to make sure everybody in the household was balanced and mindful.” Weinstein’s search was successful and once a week, when the kids are in school, the nanny actually travels to the father’s real-estate office for a 30-minute yoga session.
With a plethora of nannies fighting for jobs in the city, these wealthy families realized that they can get even more out of the people caring for their kids. I guess, when you have that much money to spend, why not?